Communications 11/21/2017

The Benefit of Plain Spoken Language

For HR professionals, the language of health care is second nature. For employees, it might as well be Greek. Trying to make sense of it can be overwhelming and frustrating, causing employees not to value their benefits.
This is why it’s important to write it the way you would say it…in simple, plain English. As you write your HR communications, ask yourself two questions:

  1. Does the average person know the terminology being used?
  2. Is this how I would explain it to a non-HR professional?

If you answer no to either or both questions, rewrite until you get it right.

Remember, whenever you grapple with writing a particularly complex section, sit down and explain the concept to someone outside the HR department. Play with the wording until it makes perfect sense to your volunteer, then write down what you said.