Get Your Message Through
As you prepare your annual enrollment materials, take a look at the number of communication channels you plan to use this year and consider this:... Read More
Replace the Jargon. Simplify.
Jargon. Trendy terms thrown around in everyday conversation. Clichés and catch phrases. You know the ones we’re talking about. You’ve probably heard them during a... Read More
Only Six More Months…Until Annual Enrollment!
We know you’d rather be relaxing with a Mojito than thinking about what’s going to happen in October, but the fact is annual enrollment will... Read More
Let’s Celebrate! It’s National Employee Benefits Day
Next Monday, April 4, the International Foundation of Employee Benefit Plans (IFEBP) celebrates National Employee Benefits Day by providing free benefits education materials. This year,... Read More
The Virtue of Keeping It Short and Simple (KISS)
Attention spans are shrinking by the minute. We’ve gone from 12 seconds to 8 seconds over the past couple years! Long gone are the days... Read More
Is Your Message Getting Lost in Translation?
Hola. Bonjour. Hallo. Здравствуйте. Most of us probably recognize one or two of these translated versions of “Hello.” Russian may have stumped a few; but... Read More
What We Have Here Is a Failure to Communicate
Let’s face it…the language of health care is not our native language, or at least that of employees. So many terms, so little time to... Read More
Before You Start Writing, Make a Plan
We know. Planning is not the sexiest part of marketing and communications, but it is probably the most important. Whether you’re talking about an annual... Read More